All CPG experts experience it...most choose not to talk about it. It's the real struggles that come from relying on traditional retail data. Thanks to the outspoken individuals in these videos, we can all come together on this.
Syndicated data is too late, and too broad to capture the level of detail required to truly optimize promotions. That's where Datasembly's promotion intelligence suite comes in, featuring fast, granular competitive metrics.
Data lag can cause serious problems with efficiency. Syndicated data takes weeks to compile and organize before you see it. Datasembly delivers fresh data every single week, so can optimize prices, promos, and assortment faster.
Without fully shareable retail data, your insights will always be limited. To truly drive retail execution and avoid miscommunication and missed opportunities with retail partners, you need fully-transparent data.
Traditional data has gaps, and data sourced directly from retail partners is difficult to interpret across channels. An incomplete competitive intelligence solution puts you at a disadvantage. Get the complete picture with Datasembly.
Tell us about any struggles you have or have previously had with traditional retail data, and we'll show you how we can help.