Enhance Your NielsenIQ Data with real time, hyper-local retail insights.

Syndicated NielsenIQ data is great for understanding retail volume. But there's a new tool that CPG leaders are using to drive revenue with their insights. Get an immediate competitive advantage with Datasembly's pricing, promotion, & assortment data.

Monitor showing NielsenIQ data differing from Datasembly data.

The Datasembly


Never Miss a Market Shift

NielsenIQ retail data is many weeks old before you get to see it. Our data is collected in near real-time from the entire retail market, so you can spot changes now, act fast, and build revenue.

Share Insight with Partners

Unlike syndicated NielsenIQ data, our insights are 100% shareable. This means you can now use real market data to drive strategic conversations with retailers where you couldn't before.

Get the REAL Data

We collect billions of data points every day from real products, real prices and exact locations in-store and online. This captures true consumer experience. With Datasembly data, your data is real - nothing is sampled or averaged.

Access Store-Level Analytics

Store-level pricing and assortment detail can be difficult to get through syndicated sources, like NielsenIQ product data or other Nielsen sales data. But Datasembly's highly granular hyper-local capabilities come standard.

See your competitive store-level data in real time...

with a FREE Custom Insights Session:

A few of our

happy customers.

Datasembly has the best competitive intelligence dataset we have ever seen. Our decisions to take price have been accelerated by 15 - 20 weeks.

Datasembly Customer
Director of Revenue Growth Management, top 10 CPG

I have the Datasembly data live on my desktop for at least 95% of my day.

Datasembly Customer
Top-20 CPG in Household Goods

…at the end of the day what Datasembly has to offer are truly actionable insights that allow CPGs and Retailers to run their businesses better.

Datasembly Customer
VP of Consumer Sales for American Multinational in Consumer Care

You guys are solving a critical problem for every retailer out there. I’m incredibly excited about this.

Datasembly Customer
Fortune 500 Coffee Retailer

We know the data space well, and with one look at your solution, it was clear that there isn’t anyone even close to the collection and scale of what Datasembly is doing.

Datasembly Customer
Leading Independent Regional Grocer

Nielsen has not changed in the last 7 years. What you guys are doing is long overdue, and incredibly valuable.

Datasembly Customer
Top-10 CPG

We used to spend 55 minutes of an hour meeting talking about what was going on in the market and 5 minutes talking about what to do about it. Now that’s reversed.

Datasembly Customer
Leading American Multinational Manufacturer of Breakfast Cereals

In all honesty, if we were hiring on our Revenue Management team, I would try to recruit your Customer team to come work with us. The team loves working with our CSM; the training, the knowledge and the support have all been amazing.

Datasembly Customer
Leading Oral Healthcare CPG

The best data available.


10+ Billion

Weekly product observations

1.2+ Trillion

Total observations in collection





Nielsen & Datasembly

The ultimate one-two punch

Get all that the modern data landscape has to offer by combining NielsenIQ retail sales volumes with real-time, hyper-local insights from Datasembly. Top players in the CPG space are already doing it!